Optimize Campaign Response by Leveraging
Past Purchase Behavior
Bespoke Audience Development from the Industry's Largest Consumer Dataset
Our Datacube contains purchase history for over 40 million consumers – more than any other market measurement company in the industry, allowing us to build audiences tailored to your specific needs.
Your Strategic Advantages:
Predict customer response with unparalleled accuracy
Eliminate spend on low-conversion segments - maximizing your ROI
Categorize segments according to purchase recency and frequency, including heavy, lapsed, and first-time buyers
Identify and target your highest-yielding segments with precision
Understand What Truly Motivates Your Audiences
Through customized surveys administered to a potential audience of 20M households, you'll gain deep insight into how your target segments think and feel.
Discover the most impactful emotional and rational appeals to make, and the persuasion levers that drive action for your unique profiles.
Harness Comprehensive Demographic & Geographic Intelligence
With access to detailed demographic and geographic profiles for all 40M panelists, you'll maximize reach cost-efficiency while gaining valuable context to enhance your messaging strategy and tactical deployment.
Insight into All Major Consumer Verticals
Our purchase data relates to all CPG categories
as well as verticals including:
Fine Dining
Quick Serve Restaurants
Travel
Auto
Hospitality
Retail
Insurance
Financial Services
Technology
Subscriptions
Find Your Sweet Spot Between Scale and Precision
Look-A-Like
2x more likely to purchase than average.
Deterministic
Known buyers only. Delivers reach.
Filtered Deterministic
Maximize incremental impact.
Access measurement intelligence at scale
- across thousands of endpoints
Seamless Delivery - Direct or via Trusted Partners like LiveRamp
Direct
Partners
