Sharper Signals. Smarter and Faster Adjustments.

Leverage ABCS’s industry-leading datasets to detect early performance patterns and fine-tune campaigns mid-flight—by tactic, creative, audience, or channel.

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Your Campaign, Your Dashboard—Optimized in Real Time

Tailored to reflect your unique segments and creative strategy, with flexible controls across tactics, channels, and DMAs.

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Optimize in Real Time via Custom Dashboard—by Tactic, Creative, or Audience

Michael Sheng Portrait

Michael Sheng

Chief Product Officer

Tom Acquaviva Portrait

Tom Acquaviva

Chief Revenue Officer

"Optimize campaigns in near real-time with dashboards that reveal performance by tactic, creative, audience, and channel—enabling precise, in-flight adjustments."

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Optimize In-Flight According to Your Campaign Variables

Consumer location (ZIP, DMA, state)

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Store location (ZIP, DMA, state) Creative

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Frequency

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Social media performance

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Campaign performance

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Audience

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Why the Industry’s Top Media Teams Trust ABCS

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“Statistical experiments (RCTs or quasi-experiments) are the only way to definitively prove causality in marketing.”

Harvard Business Review

“A Refresher on A/B Testing”

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Enhance Results by Refining Tactics While Campaigns Are Live

ABCS dashboards surface real-time creative, audience, and channel performance insights that are as actionable as they are reliable.