Privacy Policy
Effective Date: August 8, 2025
ABCS Insights is committed to protecting the privacy and security of all individuals who engage with our services. This Privacy Policy outlines how we handle information differently across our two main service categories:
- Ad Measurement via Tagging
- Surveys and Promotions
Who We Are
ABCS Insights is a U.S.-based insights platform offering market research and advertising measurement solutions through one of the largest first-party, opt-in audience platforms.
Mailing Address:
ABCS Insights
1431 Simpson Road, #4
Kissimmee, FL 34744
Ad Measurement (Tagging-Based Services)
What We Collect
- Device/browser metadata via tags
- Optional cookies when requested by clients
- Log files (e.g., IP address, timestamp, browser type)
What We Do Not Collect
- Personally identifiable information (PII)
- Flash cookies or LSOs
- Device fingerprinting
Use of Data
- For aggregated campaign performance measurement only
- Never shared at individual or household level
Sharing & Retention
- No PII is shared or retained
- All results are anonymized and reported in aggregate
Surveys and Promotions
What We Collect
- Information you voluntarily provide (e.g., name, email, responses)
- Cookie and usage data during survey or promotional participation
- Metadata from browser interactions
Uses of Personal Information
- To communicate with you
- To conduct market research
- To fulfill promotions or sweepstakes
- To improve our services and website
- For legal and compliance obligations
Data Sharing
- May be shared with research or analytics partners in aggregated or pseudonymized form
- Never sold without your consent
Special Note About Minors
Our services are not intended for users under 16. We do not knowingly collect personal data from minors. If discovered, such data is promptly deleted.
Security Practices
We use appropriate administrative, technical, and physical safeguards, including:
- Secure firewalls
- Access-restricted environments
- Regular audits and system updates
Your Rights & Opt-Outs
You may:
- Access, correct, or delete your data
- Opt out of marketing communications
- Opt out of hashed email use for targeting (via website form)
- Submit CCPA/GDPR requests by emailing [email protected]
CCPA (California)
California residents may:
- Request details of personal information collected
- Request deletion of personal information
- Opt out of the sale of personal data
We will verify your identity before processing your request and respond within the timeline prescribed by law.
GDPR & Transparency Framework
ABCS Insights participates in the IAB Europe Transparency & Consent Framework (Vendor ID: 1271). We comply with GDPR principles and maintain pseudonymization of any direct identifiers.
Changes to This Policy
We may update this Privacy Policy periodically. Updates will be posted on this page and effective immediately upon posting.